Interactive Research On News Products Supported By H5 Technology

H5 is the abbreviated form of HTML5,which is also the abbreviation of this technology in China.This is the fifth edition of the HTML standard(Hypertext Markup Language).The application of H5 technology represents technological innovation and also accelerates the emergence of new interactive communication methods in the media.Now that the era of the mobile Internet is coming,H5 news products have become one of the important methods for traditional media to innovate news reports.Especially since 2016,H5 news products have sprung up.H5 technology has not only become a new technical means,but also It also brings users a visual communication experience.More and more interactive effects have brought a new perspective to visual communication research with the development of H5 technology.Of course,as a technology matures and develops,there will be corresponding problems.H5 technology also has a series of problems in the development of the news field.In the new media era,how to solve the current H5 news products in visual communication and interaction The problems that have arisen and the optimization of development have become issues of common concern to the academic community and the industry,and we urgently need to solve them.The combination of H5 and news innovates the way of news report,which has certain research value.However,at present,the research on H5 news products is relatively scattered,and few scholars discuss H5 news products from the perspective of visual interaction.This paper studies H5 news product as a new media form from the perspective of visual interaction with the special case of "70th anniversary of the founding of new China".First of all,the definition of H5 technology and the concept of H5 news products are described.At the same time,the characteristics and advantages of H5 technology support,the development process and current situation of H5 news products under H5 technology support,as well as the visual presentation style and content of H5 news products are analyzed.Secondly,the interactive research features of H5 news products are described in detail based on H5 news product cases The expression and application experience of product interactivity are analyzed.Thirdly,the application cases of H5 news product interactive communication are mainly studied.Taking 71 H5 news products in the "70th anniversary of the founding of the People's Republic of China" as examples,the paper analyzes them from two perspectives of narrative content interaction and narrative visual presentationinteraction,and combines the user experience questionnaire survey of the "70th anniversary of the founding of the People's Republic of China" Find out the problems of H5 news product based on interactivity in visual communication;fourthly,through case analysis and user satisfaction survey,point out the existing problems of H5 news product based on interactivity,and accordingly put forward the optimization construction of "pay attention to news itself,seek interactive and balanced development","improve professional team construction","integrate technology communication,and enhance interactive visual experience" Discussion.The focus of this article is to study the visual interaction of H5 news products by analyzing a large number of relevant cases.It is expected that the summary and prospect proposed will be helpful to the design direction of the news industry.At the same time,through the combination of research methods and theories,its content will be rich and justified.