Research On The Evaluation And Promotion Strategy Of Counselors’ Professional Ability In Private Colleges And Universities

As an important member of the management team of higher education,private college counselors’ professional ability will directly affect the realization of the goal of moral education.With the development of society,the management of college students is facing new challenges,and the growth of college students is closely related to the ability of counselors.At this time,the pressure of counselors is increasing,and the requirements for professional ability are higher and higher.Therefore,to improve the professional ability of counselors is an urgent task for private colleges and universities.Therefore,this paper is of great significance to the study of the strategies to improve the professional ability of private college counselors.This paper takes the counselors of Shijiazhuang l College as the research object,according to the relevant requirements of "professional ability standards for College Counselors(Provisional)" and the research of Sun Yu(2017),after revision,it constructs the evaluation system of professional ability of private college counselors,including basic vocational ability,group work ability,professional guidance ability,development and promotion ability,and professional ethics performance There are 5 second level indicators and 17 third level indicators.The analytic hierarchy process(AHP)is used to analyze the weight of the evaluation system of counselors’ professional ability in private colleges and universities.Using the method of questionnaire survey to collect the data of the counselor questionnaire,using the fuzzy comprehensive evaluation method,this paper evaluates the professional ability of the counselors in Shijiazhuang l College,finds out the existing problems,and puts forward the corresponding solutions from the four aspects of the state,society,school and counselors themselves.In the aspect of index system construction,combined with the specific situation of private colleges and universities,this paper innovatively puts forward that the ability of private colleges and universities to recruit students to generate income and the corporate cultural identity of private colleges and universities should be taken as the standard to measure the professional ability of counselors,and quantitative analysis should be applied to the evaluation of counselors’ professional ability,so as to break the limitation of education and analyze the current situation of counselors’ professional ability.