The Development And Utilization Of The Urban Tourism Performing Arts Programs ——Take "Like A Dream Jinyang"for Example

As an important part of the cultural and tourism industry,the tourism and performing arts industry is a form of commercial performance developed from the perspective of tourists and focusing on immersive service and scene interactive experience by relying on famous tourism and cultural resources to express local conditions and customs.The live performance is one of the important modes in the tourism performing arts industry.It refers to the outdoor performance form developed by integrating modern innovative means with natural scenery as the natural stage and local folk culture as the performance content.The biggest highlight lies in the "blending of scenes".Once the live performance project was launched,it was widely praised by the public,greatly meeting the spiritual and cultural needs of the masses,and further promoting the prosperity of the city’s cultural undertakings and the vigorous development of the economy.In recent years,Taiyuan city around Jinyang Lake Park,to create a new coordinate involving the integration of "culture,tourism and business",among them,with Jinyang culture as the theme of the large-scale water performance project "Like a Dream Jinyang" will become the gorgeous coordinates of the "new bright spot".In June 2019,the first performance of "Like a Dream of Jinyang" in Jinyang Lakeside officially kicked off.In the performance,the gorgeous fountains and water curtain,the ever-changing light show and the thrilling story line present the perfect integration of traditional culture and modern technology,attracting tourists to linger and forget to leave.The successful performance of "Like a Dream of Jinyang" is a model of urban performing arts projects that adapt to the pace of development of The Times and meet the cultural needs of consumers.In carrying forward the ancient Jinyangcheng’s long history and culture,the specific study of the case will not only promote the vigorous development of taiyuan’s urban culture,but also provide reference value for the further development and planning of the city’s tourism and performing arts projects.This paper completes the research through the theoretical research stage and the practical investigation stage.In the stage of theoretical research,the reference information of this research was extracted and summarized by referring to the literature.Practice investigation stage,through field visits,field survey was carried out on the taiyuan jinyang lake park,watch live performances,a vast audience collection questionnaire,and interviews with staff and management personnel to get the relevant data,through analyzing the dream jinyang performance project case,want to put forward constructive Suggestions for the development of city tourism performing arts.This paper consists of four parts.The first chapter is the introduction,which mainly expounds the research background and significance,research status at home and abroad,research content and research methods,providing theoretical and practical research foundation for the development of the article.The second chapter introduces the general situation of the development of China’s tourism and performing arts industry.Firstly,it introduces the development process and development mode of the industry,which is presented by sorting out and summarizing.Secondly,it introduces the development of live performance,which leads to the theme of this paper.The third chapter is the analysis of the development conditions of "Like a Dream Jinyang" performing arts project,from the natural environment and market environment.The fourth chapter summarizes the planning of "Jinyang like a Dream" through SWOT analysis in the advantages,disadvantages,opportunities,challenges of four aspects of analysis,summed up the development problems and personal optimization suggestions.Through the comparison and analysis of the real scene performing arts projects of "Like a Dream jinyang" and "Impression · Sanjie Liu",suggestions on the utilization of urban tourism performing arts projects are put forward.Finally,the main content and main views of the thesis are summarized.