Research On The Incentive Problems And Countermeasures Of New Generation Employees In Y Culture Company

Related surveys show that the new generation of employees gradually enter the workplace and become the main force in the workplace.They have unique characteristics in terms of personality characteristics,work behaviors,and work values.How to effectively motivate the new generation of employees is an urgent problem to be solved.In order to find out the reasons and make some feasibility suggestions from the perspective of human resource management,this article takes the Y culture company of small and medium-sized enterprises as an example.On the basis of combing the status quo of domestic and foreign research,according to the new generation Employee characteristics,combined with relevant theories such as human nature theory,human capital theory,need level theory,expectation theory,etc.,analyze their job distribution,function distribution,age structure,educational background,personnel relations,etc.,and sort out Y company’s management concepts and systems,Working environment and atmosphere,the company’s work efficiency,and related evaluation mechanisms,namely:serious "nepotism" and low employee enthusiasm;lack of evaluation mechanism and difficulty in implementing incentives;unstable working environment and lack of sense of security for employees.Based on the above problems,combined with management related knowledge,through literature research method,case analysis method and questionnaire survey method,proposed improvement measures based on the actual situation of Y culture company:developed"working day list","collaboration card","departmental work log",And other tool scales,design a "quarterly salary system",improve the corporate management system,adopt humanized management,and enhancing employees motovation Through these countermeasures,we can help Y culture company to effectively motivate the new generation of employees and realize the company’s goals.At the same time,it provides reference cases and materials for the sustainable development of more SMEs.