Research On Immersive Space Design Based On IP Image Exhibition

With the rise of IP image exhibition all over the world,the IP image expressed in spatial form is widely loved by the audience.The special exhibition of IP image aims to let the audience experience the connection between virtual and real world,and enable the audience to understand the background story and world concept of IP image at multiple levels.At this stage,the IP image special exhibition space lacks the shaping of the audience’s experience level,so this thesis introduces the space design of immersive experience in the IP image special exhibition,uses the feedback time in the space to shape the different effects on the audience’s consciousness,overlaps the audience’s retention perception and proactive perception,and enriches the audience’s experience level in the IP image special exhibition,In order to let the audience have a deeper understanding and understanding of IP image.The purpose of introducing immersive experience into the IP image special exhibition space is to enable the audience to reflect their own thinking information and feed back to the spatial sequence when receiving the information conveyed by the IP image exhibition space,so as to obtain different plot development experiences.The combination of feed forward information and feedback information can enrich each different audience’s different thoughts on the special exhibition information and the repeated experience value of the special exhibition space.The research content of this thesis consists of the following parts.The introduction describes the research background,research status,research purpose and significance,research methods and innovation of the subject.The first chapter analyzes the space types of IP image special exhibition and the activity characteristics of people participating in IP image special exhibition,and finds out the shortcomings of IP image special exhibition space in the emerging stage.The second chapter analyzes the development and characteristics of immersive experience in exhibition space.The third chapter,combined with the lack of space for IP image and the immersive experience design of exhibition space,summarizes the design concept of immersive space which is suitable for the special exhibition space of IP,and makes an example analysis through the "super Nintendo" IP Image Exhibition Park in Osaka,Japan.The fourth chapter puts forward the strategy of immersive space design of IP image special exhibition in combination with the immersive space design concept of IP image special exhibition.The fifth chapter,taking cyberpunk IP image as an example,uses the design concepts and design strategies summarized above to create an immersive space design of IP image special exhibition that meets the needs of the audience.