Research On The Application Of Product Design Based On Experience Design ——A Case Study Of Gansu Hezheng Ancient Biology

Paleontological fossils are the witness of the development history of the earth,the precious heritage with high scientific research value and cultural value,and the inexhaustible source of inspiration for cultural and creative design.At present,there are few research theories on experience design in paleontology and culture products in China,and the research on the use of experience design in cultural products of Gansu Hezheng Paleontology Museum is in a blank state.Therefore,the integration of experience design in the development of paleontology products can diversify the market and promote the development of paleontology culture.Taking the collection of Gansu Hezheng Paleontology Museum as the research object,this paper analyzes the characteristics of Gansu Hezheng representative paleontological resources and the market situation of Wenchuang,combs and summarizes the present situation and shortcomings of the creative design of paleontological culture.This paper expounds the representative cases of experience design systematically,and according to the advanced cases of experience design at home and abroad,puts forward that the application of experience design should follow the four principles of integrity,interactivity,innovation and popularity;improve the recognition degree by theme,resonate through sensory stimulation,and eliminate cultural differences.On the basis of the inductive application of paleontological and cultural elements,under the guidance of the method theory of product form design and the method theory of experience design under the angle of more attention,it combines with the product design practice of political paleontological creation.For the experience design theory in paleontological and cultural products to provide reference.