In the1990s, along with the science and technology and the development of the social economic form, humans entered the "the experience economy era". American economists sent salvation and the possibilities in the experience economy "in the article, said the experience itself represents a kind of existing, and had not been previously clear out of the economic output type, is the service economy since the1990s after another new economic development stage, it is a kind of open interactive economic form, with emphasis on commercial activities brought to consumer’s unique esthetic experience, the soul and core is refers to experience design.Design is everywhere, and gets more and more people’s attention. With the improvement of living standards, consumer concern is not only a material products, more contains a sense, emotional, even spiritual a special experience. Designers have to realize the innovation of the design is not just in the modelling of existing product based on the evolution of the simple, more important is to take human emotional and psychological into the design process, make design products can communicate with people and exchange, creating a new experience. If in the design a product process can’t think of a reason to user used this product, then it is likely they won’t buy, users will use this product why? For decoration or function? So, in consideration of the basic elements of products, but also consider product service, bring the user what new feeling.A good product, not only should consider the product’s features, also want to consider the associated with the subjective factors, namely the user experience. CCTV investigation and consultation center with many years in the field of consumer results put forward China’s consumer market ten big trend, one of which is "comprehensive consumer experience model". This is also reflected in the importance of experience in people life. In to buy the product, people often have two tendency:one kind is to be able to meet its a need, and the other is to choose to be able to bring users some of the experience of the products. In the product function the same circumstances, experience has become a key value decision factors, to be consumers to buy an important basis for decision-making.This topic proposed user experience and product innovation design process is basically through to the user experience design elements of the summary, understands the user is lighting products need and expectation, and constantly improve and perfect, and based on the actual cases and understand this, this paper puts forward the concept of product to carry on the practice demonstrated, for consumers to create more rich life experience. |