Tourism Commodity Design For Chengji Culture

In order to explore the development of tourism products in the Chengji region in the postCOVID-19 era,this project studies the culture of Chengji and analyzes the best-selling commodity types in the future with the help of predictive networks,which puts forward the scientific design development mode for Chengji tourism commodity.Firstly,by analyzing the material elements and spiritual connotation of Chengji’s representative culture,the representative material culture is extracted as the design elements,and the representative spiritual connotation is analyzed as the design guidance.Secondly,by collecting hot product data,the sales index,search index and supply index of a certain product type are selected to establish BP neural network model.Using the grey model to predict the subsequent search index and supply index,the results are substituted into BP neural network to predict the sales data of such products.Then,this project compares the predicted sales data with the actual sales data in previous years,so as to get the best-selling products types.Finally,this project develops tourism products by combining the material design elements and spiritual connotation extracted from Chengji culture.The feasibility of the subject is also verified through example studies.By forecasting the sales data of hot products,this project provides more reliable industry information for the tourism products industry in the post-COVID-19 era.Moreover,the material elements and spiritual connotation of regional culture provide effective support for the development of tourism products with regional characteristics.