Research On Factors Affecting Farmers’Participation Willingness In Ecological Compensation For Non-point Source Pollution Control In Maoli Lake Area

At present,the prevention and control of agricultural non-point source pollution has gradually become an important problem that must be solved in the process of implementing the national strategies of green development and rural revitalization.Eco-compensation is an important environmental policy tool to encourage farmers to participate in the improvement of the water environment in protected areas,and farmers’willingness to participate will directly affect the implementation effect of eco-compensation policy for non-point source pollution.Therefore,it is of great significance for the control of non-point source pollution to make clear the factors affecting farmers’participation willingness in eco-compensation for non-point source pollution.As an important drinking water source in Hunan Province,the Maoli Lake area plays an important role in water source protection and biodiversity protection.However in recent years,this area is facing the problem of agricultural non-point source pollution which needs to be solved urgently,and the implementation of agricultural non-point source pollution control is beneficial to improve the ecological environment of the Maoli Lake area.In this regard,this paper takes the Maoli Lake area as the research area,the participation willingness in eco-compensation of farmers in Baiyi,Yaoshan and Maoli towns in the region as the breakthrough point of this study,to provide the basis for improving the environmental and social conditions in the region.This paper takes the Maoli Lake area in the Jinshi City of Hunan Province as the research area,and the farmers in Baiyi Town,Yaoshan Town and Maolihu Town within the region as the research subject,adopts methods of literature research and expert consultation,and constructs the research theoretical framework and hypothesis model based on distributed cognition theory and environments,behaviors and social attitudes theory.Next,with the method of participatory rural appraisal,it collects 417 valid farmer survey data,constructing the structural equation model with five latent variables selected from different dimensions,namely,personal force,regional force,environmental attitude,cultural force,and participation willingness,as well as 22 corresponding observable variables.Taking personal force,regional force,environmental attitude,cultural force as exogenous latent variables,and cultural force as the mediating variable,it analyzes the factors affecting farmers’ participation willingness in eco-compensation.Then,by using SPSS 25.0 and AMOS 26.0 data analysis software to verify the hypothesis model,the paper further explores the influence degree of personal force,regional force,environmental attitude,and cultural force on farmers’participation willingness in eco-compensation as well as the influencing mechanism.Finally,according to the empirical research results and the status quo of the study area,the paper puts forward several policy suggestions on improving farmers’participation willingness in eco-compensation in the Maoli Lake area.Through empirical analysis,this paper draws the following conclusions:personal force,regional force,environmental attitude and cultural force all affect farmers’willingness to participate in ecological compensation,but there are some differences in the degree and direction of influence.Personal force,environmental attitude and cultural force all have a positive impact on Farmers’ willingness to participate,among which cultural force has the most significant positive impact on Farmers’ willingness to participate;regional force has a negative impact on Farmers’ willingness to participate;cultural force plays an intermediary role between personal force,regional force,environmental attitude and farmers’ willingness to participate.Therefore,in the future,in the process of implementing the ecological compensation policy for non-point source pollution in Maoli Lake area,we should comprehensively consider the impact of various factors on Farmers’ willingness to participate,give full play to the positive role of personal force,environmental attitude and cultural force,reduce the negative impact of regional factors,and effectively play the synergy of all aspects to promote the implementation and regional development of the ecological compensation policy in Maoli Lake area The sustainable development of the region.