Development Strategy Research On R Property Insurance Company In S City Under The Background Of High-quality Development

With the transformation of China's economy from high-speed growth to high-quality development,it is imperative for the insurance industry to move towards high-quality development,and it is incumbent upon us to serve the country's high-quality development.It is also a critical period for the insurance industry to move from a big insurance country to a strong insurance country.This requires insurance enterprises to further emancipate their minds,take the initiative,focus on key areas and key links,improve the reform effect,magnify the advantages of the system,and promote the transformation of the industry's development mode and structural adjustment,to provide continuous impetus for the high quality development of the industry.As a local and municipal branch of China's largest insurance group,R Property Insurance Company in S City also serves the needs of the society and the development of the company.Its own sales,service and personnel need to be further improved,it's high-quality development to become an inevitable,how fine management,benefit management,people-oriented,are inseparable from the company's strategic management.Following the basic sequence of strategy formulation and implementation,this paper summarizes the relevant concepts and theoretical basis of R Property Insurance Company's strategy research in S city under the background of high-quality development.This paper makes a detailed analysis of the internal and external environment of the company and the problems and causes existing in the company,sums up the strengths and weaknesses,opportunities and threats existing in the company at present,and obtains the strategy that the company should choose according to the SWOT analysis results,develop the company's vision,ideas and goals.The implementation of the strategy will be ensured through five specific measures,namely,change management mechanism,optimization of insurance seed management,strengthening of comprehensive synergy,adherence to profitable development,enhancement of service capacity and optimization of organization,culture,talent,innovation and compliance,ensure the high quality development of R Property Insurance Company in S city.