Study On Production Planning Mode Improvement Plan In Haiwang Lighting Company

According recent automotive industry development trend,the demand from both automotive OEMs and aftermarket are reflecting with even bigger fluctuations,the uncertainty of demand is continuously enlarged.Haiwang Lighting met difficulty to speed up response towards these fast changing and uncertain demands,on one side some products' stock piled up and on the other side some products are delivered by air to secure critical shortages.In the meantime,customer delivery satisfaction and evaluation are negative.Under such kind of background,it is necessary to set up a reasonable production planning mode which fulfill realistic production operation requirement to improve response speed of customer demand,reduce internal production cost consumption.This paper illustrates the actual problems Haiwang Lighting met,such like human resources capability,machine capacity,storage capability,material supply capability from supplier,SAP system setting and so on,by using operation management theory and analysis tool to evaluate demand planning data,and based on evaluation result to search production planning mode innovation direction for Haiwang Lighting,contribute company production operation level through production planning mode innovation.By series of analysis and argumentation,composite production planning mode is suitable for diversified customer demand of Haiwang Lighting.Production planning mode improvement starts from customer demand classification,change the production planning with direct order intake to customer demand analysis.Allocate production planning mode to the defined demand mode with certain volume ratio and fluctuation rate.By this optimization we can avoid harmful impact from volume increase and decrease from customer in short notice and balance the relation between internal capacity and demand proactively with less capacity loss.Production planning mode improvement implementation needs the support from implementation guarantee plan.The production planning mode improvement needs support from management level,needs the entrepreneur culture of all employee involved innovation,needs financial support of planned project budget,needs support for system integration of production planning module into SAP.This study expects to illustrate the significance of optimized production planning mode to enterprise production operation by using actual case from Haiwang Lighting,particularly indicate the necessity of in time adjustment customer demand-oriented production planning mode in this continuously fast changing market environment,so as to increase efficiency of internal production operation management.Hope this study could be reference to those enterprises with similar needs.