Research On The "proportion" Relationship Of Visual Elements In Web Interface Design

With the development of information technology melting into people's life,study and work,it provides us with convenience and freedom in information transmission,as well as new design areas and research subjects for designers.When designing web pages,designers need not only creative awareness and aesthetic judgment,but also scientific thinking ability.The proportion applied in web design presents a design method with scientific rigour,contributing to the design work with a beauty in order.At present,proportion is used widely in graphic design,while few studies on web design are related to proportion.Since web design,which changes the information carrier of graphic design,is the extension of graphic design,taking plan page format as guidance and reference and applying harmonious proportion to web design can make the individual visual elements of web interface and the web interface as a whole more acceptable to people's requirements of aesthetic appreciation.First of all,this paper analyzes the problems of visual elements in many modern web designs.By combining the basic theories of proportion and the application of proportions in design area,and also summarized the proportion of design methods to meet the visual characteristics of the audience,such as the golden section,grid division,mathematical division.Secondly,reasons for deteramining the decisive factor in the formation of web pages.Through the discussion of functional requirements,aesthetic requirements,technical requirements and design principles,the four decisive factors are required to analyze the importance of the proportions in the design of visual elements of web pages.Then analyze specially on the words,pictures,color,layout which show on the web interface design.Combined with the case,user survey,program design to conclude the application of the propqrtion of different faours to the web design,and get a reasonable design steps and standard fesign way.Finally,under the guidance of the proportional design,the webpage still need artificial design,so this paper choose a corporate website for web practice.Designing a web page that meets functional,aesthetic,design principles and technical requirements.After researching "proportionality",we can make a dialectical analysis of the web visual elements and provide effective design strategies to give play to the visual benefits of web pages.