Analysis Of The Barrage Content From The Perspective Of The Interactive Ritual Chain

In the initial,barrage was an informal military term,refers to the scene of gun-intensive attacks.Later,in the evolution of the second-dimensional culture,the meaning of the word barrage has changed greatly.In Japanese animation,barrage is gradually used to refer to situations in which the video is about to find intense scenes.With the popularity of barrage,barrage video sites have also emerged.In Japan,NICONICO is the originator of the barrage video website.In China,AcFun(abbreviated as Station A)and Bilibili(abbreviated as Station B)are two highly recognizable barrage video sites.Why does the user like the barrage?In order to study this issue,this article draws on the theory of interactive ritual chains,the theory was proposed by American social scientist Randall Collins.Text analysis,content analysis and in-depth interviews were also used to reveal the mechanism of acceptance and behavior behind the barrage content of "I repair cultural relics in the Imperial Palace",reveal the mechanism of acceptance and behavior behind.The first part expounds the elements and process of barrage as an interactive ritual.It is pointed out that the interaction ceremony of the barrage is a kind of virtual interaction ritual which is based on the Internet and is self recognized as a member of the AGC culture group,and takes the non physical presence of the body as the space station.The second part studies the barrage text content of " I repair cultural relics in the Imperial Palace ",and reveals the interactive ritual chain of barrage text.The third part studies the motivation of the users to use the barrage.The study selected 10 typical users for in-depth interviews,and obtained 5 major motives for the users to use the barrage,namely personal emotion expression,information collection,search for sense of belonging,ease of loneliness and entertainment motivation.It is worth noting that emotional energy is the key motivation for the long-term use of barrage.The fourth part combined with the above research results,reflects on the positive and negative aspects of barrage interaction,and puts forward some countermeasures.Looking ahead,barrage will be widely used in television,film,social and other fields.