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"Entertainment + Life" Local Station TV Life Program Integration Model Research

Posted on:2019-10-18Degree:MasterType:Thesis
Country:ChinaCandidate:J D LiuFull Text:PDF
GTID:2438330548473648Subject:Radio and Television
Abstract/Summary:PDF Full Text Request
This selection question is based on the practice of the revision of Guangdong Radio Television's entertainment program “The Look Entertainment”.In the context of the ratings crisis of local TV entertainment,the application of the “Entertainment + Life” program model is combined with local audiences.The traits will be revised to "Life Entertainment" as a life program "Life circle".On the one hand,the topic proposes the transformation of the program model for the integration of local TV entertainment programs,and on the other,it proposes a solution for the homogenization and patterning of local TV life programs.TV entertainment programs are facing a "cost crisis" brought about by "high input","big star","strong production",and "big business".The "talent hollow" and media fusion brought about by new media from traditional media talents The "platform crisis." The study finds that since 2013,the national media has started the transformation of“Knowledge Entertainment”.The success of these “phenomenon level””Knowledge Entertainment” programs has demonstrated the value and feasibility of the “Entertainment + Culture” integration innovation path,and the local station The program can take the “light entertainment” route that localizes the original grounding gas.”Entertainment + Life” is a practical and feasible fusion innovation path for local TV station entertainment programs.At the same time,there are also serious phenomena of homogenization of content and patternization in the local television life programs of local TV stations.This topic explains the "entertainment + life" program creation mode from the following three dimensions: selection and planning,shooting in production,broadcasting,and publishing.
Keywords/Search Tags:”look life cycle”, ”look entertainment cycle”, revision, life program, mode
PDF Full Text Request
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