Research On The Development Strategy Of Grassroots Museums In Xi'an Area

Xi'an has 1,100 years of history to be a capital,it has a rich heritage and cultural resources.Since 2010 Xi'an proposed to create museum city,the number of Xi'an museum has more than 100,museum business has been booming.However,the development of the museum in Xi'an still has problem that major museums more develop quickly,has a large number of audience,collections,much more influential of education and money than grassroots museum.Cluster development is the internal demand of the grassroots museum stage of development.The development of grassroots museum depends on resource gathering,such as professional personnel,diverse display technology and efficient operating philosophy,public welfare and market operators of both marketing strategies,the fulcrum of these important resources for future development of both the grassroots museum cooperation is mutually beneficial integration point between museums and museums and other institutions.So,the cluster into gathering these resources provide the basis,become the internal needs of the current Museum of grassroots development.Viewed from the grassroots,Chinese society is native.Native is advantage of grassroots museum,this paper proposes the view of native,through native to upgrade the intimacy of grassroots museum.In order to achieve the educational function of the grassroots museum.There are four chapters in this paper,introduces the research status of the grassroots museum,and puts forward the development path of the grassroots museum in combination with the development.At the same time,this paper through investigation research,summary experience foucs on the development status of grass-roots museums in xi 'an,and Take Lantian as an example,try to come up with some specific suggestion.