| The sharp rise of the Internet technology brought a vigorous development of the grassroots journalism. In our country, grassroots journalist is participating in our daily public affairs with enthusiasm. Grassroots news has played a positive role in the "hide-and-seek" and the "south China tiger incident". The government even has invited netizens to have a voice in the investigation. It is illustrated that the grassroots news has occupied an important place in the media industry and has promoted the completion of the social publicsphere.See through the appearance to perceive the essence,grassroots journalism are very diffienent from the traditional news in the news production mode, communication mode, narrative mode and the final opinion formation model. Citizen has got the news discourse power and the right of access to mass media from grassroots journalism. Aslo, the grassroots journalism contributed to the formation of rational citizen.democratic consciousness and the social publicsphere.and have a subtle influence to the social environment. Grassroots journalism, of course, there are a series of problems, such as the network violence, fake news. and vast scale lack of sense of responsibility.The author starts from the related theories of communication and publicsphere. combined the culturology and sociology,using literature research, case analysis and a series of research methods. The article has discussed the difference between the grassroots journalism and the traditional news, the unique characteristics of grassroots journalism and the gap between grassroots journalism and the traditional news. Based on the conclusion, the author analys the opinion formation, opinion leading, promotion of the democracy consciousness and the social influence which the grassroots journalism put forth effort on. At last, the article discuss the difficulties and deficiency of grassroots journalism, and puts forward countermeasures for reference of the defects existing in the grassroots journalism. |
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