"Universal People" Cover Character Report Research (2006-2016)

Founded in 2006,"Global People" is the first personage periodical with a global perspective and has won the favor of readers since its founding for more than ten years.This article is based on the coverage of 339 cover figures covering the ten yearsbetween the date of the publication of "Global People" and the ten days of December 2016.Combined with the media positioning of “Global People”,quantitative analysis? text analysis and other methods were used to conduct more in-depth and meticulous research and analysis on the selection tendency of the characters,the tendency of setting the topics and the tendency of text expression.The author conducted quantitative statistics and analysis on the occupation,gender,and region of the cover character,and found that when cover characters were selected from the covers of the “Global People”,the target elite and the general public co-existed,positive and negative.Concurrent features;the covers cover a wide range of topics,covering political,economic,cultural,and other aspects.The author conducted detailed analysis and statistics on the topics of different fields in order to set their agenda.It is further understood that this set of topics presents its characteristics of the times,warnings,and commemorative features.It also shows that the cover of "Global People" always upholds an attitude of openness,tolerance and fairness,adheres to humane care,and spreads everyone's opinions.The social beliefs of the good,the value orientation of the collective reminisce of the enlightenment;text expression is mainly reflected in the two aspects of text writing and text editing,in the text writing,“Global People” pays attention to the personalized production of the title and a variety of narrative perspectives,in the text editing,cover story reporting Design and application of the cover picture of the layout language.