Research On The Development Strategy Of Inner Mongolia LH Co., Ltd

In recent years,the hydropower construction enterprises in China has achieved remarkable development,but in the current fierce competition in the market,many hydropower construction enterprises lack of sound strategic management,restrict the healthy and sustainable development of enterprises.In this paper,the strategic management of hydropower construction enterprises.This paper probes into the use of modern enterprise theory and strategy analysis tools for Inner Mongolia LH company's internal and external environment,its advantages and disadvantages are analyzed.Through the establishment of five competitive model,the analysis process of the development of the company in the company with the main competitors,potential competitors,new entrants to the industry,the interaction between the supplier and the customer.The relationship and strength determine the company's competitive situation.On the basis of the above analysis,the company's development strategy has been drawn up.This paper adopts the research method of combining theory and practice,case study method,with the company as the research object,to formulate the development strategy of the company as the goal of the company's development strategy are discussed in detail,the main works include:Summarized the concept and connotation of the theory of strategic management and strategic management,introduces five kinds of competitive model analysis method and Potter,were reviewed.The enterprise strategy theory explains the basic situation,the company's development history,business growth and management situation.Based on the analysis of the macro environment,industry trends and competition environment,pointed out that the company faces in the industry opportunities and threats.The system analysis of the company's organizational structure,human resource management,enterprise culture,management,resources,the advantages and disadvantages of the company.For the analysis,put forward the strategic direction.Combining with the current situation,clear the strategic position of the company,making the company in marketing,human resources,profit,social responsibility,technology improvement and development goals.Puts forward the measures to ensure the implementation of the strategy,including organizational structure,personnel management,enterprise culture,organization and system construction,market and brand positioning and strategic plan.