Research On The Innovation Model Of Supply And Marketing Group In Shaanxi Province Participating In The Poverty Alleviation Based On Social Enterprise Perspective

Since the 1990 s,social enterprises have gradually developed into innovative models for solving government failures and market failures,and have played an important role in poverty alleviation,education,etc.Therefore,social enterprises have a high practical feasibility for poverty alleviation in industries.In the study of social enterprises participating in the industrial poverty alleviation model,long-term Rooted in rural areas for a long time,Supply and marketing cooperatives with social enterprise attributes serving agriculture and farmers has not received the attention of the government and scholars,but in practice,it has brought out a new splendor.Its practice can produce many practical reference and promotion experience.In the practice,Shaanxi province is at the forefront of the country,which takes the industry of precise poverty as the goal,actively explores innovative new model of poverty alleviation investment and explores the "government(the Poverty Alleviation Office)+ supply and marketing cooperatives(supply and marketing group)+ financial(insurance)+ enterprise(cooperative)+ farmers(poverty households)" new model of poverty alleviation precise industry of supply and marketing by the way of equity investment.In October 16,2016 the State Council poverty alleviation leading group awarded Shaanxi supply and marketing industry to explore new model of poverty alleviation "award of national innovation poverty alleviation".Based on the principal-agent theory,government failure and market failure theories,This study first designs a mechanism framework for social enterprises to participate in industrial poverty alleviation based on previous research results.Then,from the perspective of case analysis,this study explains the operating mechanism of Shaanxi Province's supply and marketing groups participating in industrial poverty alleviation.Based on the descriptive comparative analysis,evolutionary game model,and structural equation model,this study in order to find out the path of policy optimization through analyzing theoretically and empirically the Shaanxi Province supply and marketing groups participating in the industrial poverty alleviation model.The main conclusions of this study are as follows: Firstly,From the comparative analysis of Shaanxi province supply and marketing groups and social enterprises participating in the industrial poverty alleviation model,there are still gaps between the supply and marketing groups in Shaanxi,the imperfect supervision mechanism for supply and marketing groups,insufficient participation of poor farmers,and social enterprises.The existence of problems such as the imperfect entry and exit mechanism has made this mode of poverty alleviation a room for further improvement.Secondly,From the perspective of game equilibrium,whether social enterprises can choose active poverty alleviation is mainly related to “cost of active poverty alleviation” and “expected loss punished by the supervisor”.Only when the cost of active poverty alleviation is less than the expected loss of punishment,the poverty alleviation policy Can play a better effect;for the supply and marketing group,its management strategy is related to the proportion of social enterprises that choose “proactive poverty alleviation”,that is,the greater the proportion of social enterprises that “proactively help the poor”,the higher the probability of supervision.Small.Finally,Among the factors affecting farmers' choice of new-type poverty alleviation model,farmers have the greatest impact on the psychological perception of industrial poverty alleviation policies(0.165),followed by financial capital(0.159),family characteristics(-0.130),and poverty alleviation policies from new industries.From the perspective of practical results,rural households' poverty alleviation based on their own resources and resources has effectively promoted household income levels.Overall,the involvement of Shaanxi supply and marketing groups in industrial poverty alleviation is a typical case of social enterprises participating in poverty alleviation.This mode of industrial poverty alleviation emphasizes the role of the market and reshapes the more close interest link mechanism.It has a high promotion value whether from a theoretical or practical perspective.However,as an innovation of the industrial poverty alleviation model,it still has Perfect space,therefore,improving the new model of social enterprises to participate in industrial poverty alleviation,designing an industry-specific poverty alleviation model with Chinese characteristics should become the direction of academic and government departments continue to work hard.