The Impact Of "Internet+" On The Operating Area And Income Of Family Farm

With the gradual increase of national support for agriculture,the development of family farms has also changed rapidly,and its business model is an effective carrier to promote modern agricultural technology.In recent years,the rapid development of the Internet,in the agricultural field will become an important means to improve agricultural production efficiency and change the mode of development of modern agriculture,accelerate the development of China's agricultural development of new models to accelerate the pace of development of intelligent agriculture.Therefore,we are worthy of in-depth study on the development of the Internet combined with the family farm.In this paper,we use the survey data of some domestic farms in 30 provinces of China,Based on the net effect of the information on the basic characteristics of the Internet,the paper uses PSM to analyze the relationship between the income of the Internet and the farmers and the management area.The empirical results show that In general,the characteristics of farmers and family farmers and the use of the Internet has a certain relevance.From the perspective of income,the Internet has a significant contribution to the income of farmers,farmers use the Internet to bring income changes in the 0.294 percentage.From the farm land management area of exploration,the Internet on the scale of farmers operating inverted U-shaped,when the business area reached 200-500 mu,the influence degree of the Internet business area of the largest armers,farmers use the Internet to bring 0.412 percentage scale change.It is proposed to promote the popularization and application of mobile information,so as to improve the income of farmers and promote the process of agricultural modernization.On the whole,has a positive role in promoting the development of the Internet on the family farm.Therefore,we must pay attention to the Internet on the scale of farmers and increase the positive impact of farmers' income,multi-channel to improve the use of the Internet in agriculture,and make better use of the Internet to affect the transformation and upgrading of traditional agriculture,and gradually adjust the agricultural industry structure.The paper suggests to the popularity of mobile Internet as a breakthrough,popularization and application of deepening the network information;to increase farmers' training,training of new farmers;to increase the scope of business,expand business scale;regulate agricultural management organization,strengthen the cooperation between farmers and cooperatives.