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Research On The Development Strategy Of Private Banking Business In Wuhan Branch Of Industrial Bank

Posted on:2018-08-03Degree:MasterType:Thesis
Country:ChinaCandidate:T NieFull Text:PDF
GTID:2429330542470973Subject:Business Administration
Abstract/Summary:PDF Full Text Request
With the continuous development of reform and opening up,China's economy continues to develop.At present,China's economic aggregate has gradually reached the forefront of the world and become an important force affecting the world economic structure.Specifically,the number of wealthy families in China has also been greatly increased,The per capita consumption level of the whole society has steadily increased,With the implementation of the policy of "enriching the country first and enriching the rich",the rich class has also been able to rise and grow,This is a prerequisite for the rise of private banking,and it is also because of the increasing number of wealthy people that private banking can also be carried out,However,due to the late economic take-off time,so far,less than 40 years,private banking business is in the last ten years before the rise,And because of the complexity of the financial itself,there are many problems in the process of developing private banking,such as difficult operation and supervision,inadequate product services,lack of team building and weak brand,Therefore,in the current critical period of economic development,upgrading the private banking operating model is a major problem facing the banks.Private banking has been developing for nearly ten years in our country,but the level of development of banks is uneven,Especially as an industry bank that joined private banking in the later stage,Faced with a certain market base of other brothers bank,such as China Merchants Bank,the industrial and Commercial Bank of fierce competition,whether can share a piece of cake,there is no definite timetable,But due to the writer's long term at the Industrial Bank,according to my familiar with the bank business and the understanding of the main problems we present,select the Wuhan branch of industrial bank private banking business as a sample,analyze the main problems of the main achievements since its inception to and in the process,put forward a reference the value of the countermeasures and suggestions accordingly,Explore the feasibility of private banking development business,but also enrich our private banking development research theory,the future development of the region to provide theoretical guidance.
Keywords/Search Tags:private bank, development strategy, Wuhan branch of Industrial Bank
PDF Full Text Request
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