《Talk And Sing》 Program Research

This article takes the Mongolian TV stathion mongolian guard <Talk and sing> column as the research object.<Talk and sing> is a literary and art program created by Mongolian TV station.This column takes Inner Mongvlia each region folk song as the main content,takes to each place spot record to clps as the shooting method.Monglian folk songs are the most precious intangible cultural heritage handed down from generation to generation by Mongolian people.At present,in order to enable more teenagers to inherit and carry forward traditional culture,in order to make the radio and television content closer to the people's life,more in line with the needs of the audience,the production of <folk songs,China> and other folk song theme programs.The development of literary and art programs combines folk songs with TV programs to form an interdependent and mutually promoting media style.This program makes use of the advantages of TV madia to spread Mongolian folk songs to a wide audience,which has great research value.This program has been on the air for 8 years,and has made remarkable achievements after 2 reforms,This paper analyzes the contents,forms and reception of the program<Talk and sing> by means of statistics,questionnaire survey,literature content analysis and comparison.This paper consists of three part: introduction,body(chapter 1,chapter 2,chapter 3)and conclusion.The first chapter expounds the program orientation of<Talk and sing>.This program aims at enriching,protecting,inheriting and developing Mongolian folk songs for the purpose of recording for all Mongolian people.Under the policy of national cultural construction,Mongolian folk songs are listed on the list of intangible cultural heritage,which opens the way for the future development of Mongolian folk songs.The second chapter takes the 256 episodes of< talk and sing> on June 25,2011,solstice,August 23,2019 as the research object,and analyzas their contents and forms.The content of the column covers the customs,historical culture,folk custom and cuture value pursuit of various place of the Mongolian nationality,which is popular,regional and historical.The content of the program is divided into three stages.From 2011 to 2014,the first stage was the development of the storyline of folk songs performed by actors,and the second stage was the transformation of the program into stage entertainment in 2015.From 2016 to now,the third stage in the program's live filming in various places.The professional level of the program host in high,the work attitude is rigorous and its unique costumes make it different.In the third chapter,through the analysis of questionnaire surwey,it is found that although the audience like the program's broadcast time,the recording scene and the program's packaging,but for the use of new media deficiencies,such as the solidified mode of communication,single communication content and other aspects of Suggestions.To sum up,the program combines folk songs and TV programs,fully embodies the value of its folk songs,inherits distinctive cultural deposits,provides opportunities for ordinary people,and makes the media really close to people's real life,it is a program to enhance cultural confidence and play an educational role.