| Driven by internal transformation pressure and national policies,the establishment of think tanks by the news media has become a popular choice for the current media integration development.The media constructs think tank has the advantages of communication and lyricism.The construction of a new type of think tank with Chinese characteristics activates the “gene of think tank” of media,but at the same time,the requirements and challenges raised by the media for the transformation of the think tank are all-round.The balance of research and the core competitiveness of the media think tank,the organizational structure,and the adjustment of the personnel incentive mechanism are all tests that need to be faced.The media's think tank transformation faces a series of practical problems that need to be seriously explored in terms of cognition and practice.As the most market-oriented Metropolis,high marketization is not only the driving force for its urgent transformation pressure,but also the motivation for its transformation,and it also contains opportunities for the construction of think tanks.At the beginning of 2018,Nanfang Metropolis Daily established the Nanfang Metropolitan Data Research Institute,proposing to “build China's most influential think tank media” and announced the full transformation of the road to think tank media.As a well-known domestic media,the Nanfang Metropolis Daily 's think tank transformation is a strategic choice made after fully considering its own conditions and the media environment.These choices and practices condense the anxiety and courage of traditional metropolis transformation,and its transformation path exploring can provide a sample for the transformation of domestic metropolis.This paper combines the practice of think tank construction of Nanfang Metropolis Daily,and analyzes the path and difficulties of metropolis think tank transformation through case analysis and in-depth interviews,and summarizes the development direction of the construction. |
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