Research On The Content And Communication Effect Of "Tangji Code"

"Tangji Code" was founded on January 24,2016.After more than three years of exploration and development,the current operational status has entered a relatively mature stage of development.Tang Ji,the founder of "Tangji Code",was the first reporter to be remembered as a first-class individual since the establishment of Xinhua News Agency."Tangji Code" uses a unique perspective and a unique perspective to interpret the current hot news with the responsibility of an old journalist.Judging from the content of the topic,"Tangji Code" pays attention to the status quo of the society.The types of topics are mainly event-based topics.The content is concentrated in the social field,focusing on the government's governance,focusing on anti-corruption work,caring for the people's livelihood,and concern about business operations.The main reason why "Tangji Code" pays attention to these problems is that the popularity of the news event itself and the positioning and function of "Tangji Code" have had an important impact on the topic.From the perspective of writing business,"Tang Ji Code" has the advantages of seriousness,rational and independent thinking,novel and unique perspectives,diverse and rich argumentation methods,reasonable language expressions and novel and unique titles.Loved and recognized by readers.From the perspective of communication effect,the reading volume of "Tangji Code" is mainly influenced by the three aspects of article topic,article title and article push time.The articles on public power operation,social fairness and justice have higher readings,suspense type.The title is more attractive,and the articles pushed in the fixed commute time period are also more conducive to reading.In addition,Tang Ji's high standards and strict requirements for review articles make every comment published in “Tangji Code” a original manuscript.Studying the review articles of "Tangji Code" can not only provide reference for the news public account in the news business and operation,but also help to improve the professional quality of the journalists and the media literacy of the audience.