Research On Relics And Museolgy TV Program Under The Framework Of Typology

The inheritance of Chinese civilization and cultural context have a long history.However,The treasures of cultural relics are varies and factors too complex to enumerate,those made only few people has accurate knowledge of national history.Also lack of ethnic culture,civilization and cultural relics are not conducive to the enhancement of China's cultural strength.In addition,with the continuous improvement of material civilization,some citizens' demands for spiritual and cultural life are expanding.Concerning our country's long history and culture is increasing.National Treasure was born in time,because of its grand historical vision,profound cultural analysis,adequate resource support,and high-level goal positioning,it has indeed gained a certain level of social attention,reflecting the multi-faceted value and exceeds the performance of many similar programs.But,compared with the social attention of the entertainment hotspots of the same period,there is still a long way to go.In academia,although the National Treasure have been given some attention,but there is still a lack of comprehensive and depth interpretation.Therefore,in order to obtain the expected reality and theoretical value,this article studies the Relics and Museolgy TV program "National Treasure".First,the decomposition of this research was based on relevant research literature summarized,analyzed and Commentary,then discusses the theoretical connotation of Archaeology and Museology TV program with the evolution of its development.When analyzing the program of National Treasure,it elaborates on the program design,character design and scene design discourse strategy.Finally,according to the innovation of “documentary+variety” and the shape of program forms on marketing strategy to summarize the development trend of Relics and Museolgy TV programs in the contemporary media.Innovative ideas on Relics and Museolgy TV program under the background of the contemporary media can provide some references for the TV program producers.It is necessary to enhance the cultural attraction,influence and industry competitiveness of Relics and Museolgy TV programs.