The Construction Of China's National Identity By Chinese Traditional Cultural TV Variety

Globalization has deeply affected people's daily life in recent years.While improving the global production efficiency,the acceleration of it alsoy impacts the traditional national identity strongl.As one of the important components of national soft power,national identity has a very important influence on a country's national interests.In order to maintaining the prosperity and development of the modern nation state,it is very important and necessary to construct the national identity of the people.The mass media with diverse forms and rich contents are the most favorite and commonly used objects of each country.James w.carey,an American communication scholar,put forward a new view of communication,he regarded communication as a kind of ceremony,emphasizing the time dimension of communication and paying attention to the important part of communication in the maintenance of society.In 2018,the Palace Museum and Beijing satellite TV jointly launched the program "New Cultural and Creative Products of The Palace Museum",the program shows the broadness and shock of traditional Chinese culture,constructing a cultural ceremony carnival on screen,and forming strong emotional resonance and national identity under the influence of media ceremony.The whole paper is made of seven parts:In the first part,firstly,it puts the research theme,and summarizes the relevant research results of previous scholars,it also expounds the research significance of this paper and the research methods adopted.In the second part,the author discusses the current crisis of national identity.Introduces the relevant concepts and differentiates the concepts and relations of national identity,national identity and cultural identity.The third part studies traditional cultural TV variety show as TV ceremony.It summarizes the theory of communication ceremony and defines the concept of TV ceremony communication.It slao discusses the reasons why traditional cultural TV variety shows can be regarded as a kind of TV ceremony.In the fourth part,the author focuses on the traditional culture of television variety as a TV ceremony is how to construct the national identity of our country.Focusing on "building collective memory" and "the use of traditional cultural symbols",the two main ways of national identity construction of traditional cultural TV variety shows are discussed.The fifth part elaborates the significance of using traditional cultural TV variety shows for national identity,discusses the value and advantage of using traditional cultural variety shows to construct and strengthen China's national identity under the current background and technical conditions.The author also proposes the way to strengthen the constraction effect by using traditional cultural TV variety shows and points out the potential risks that need to be avoided.The last part is the conclusion,which summarizes the whole paper and looks into the future of national identity construction of traditional cultural TV variety shows.