| With the development of world economy and science and technology,people's living standards and spirit need to be improved.TV plays an important role in people's daily life.It has a long history of audience.It has a long history of the development of visual information,which is the key factor in the competition of the group,which has a long history.The fierce competition of TV channels has brought unprecedented pressure for TV producers.How to make TV channels and TV columns can be the key point to test the quality and work efficiency of TV producer and production team.Based on this,the paper studies the packaging design of TV channels by using multi visual elements.The paper is divided into seven parts:The first chapter,introduction,this part mainly introduces the significance and purpose of this research,and the domestic and foreign scholars on the subject areas of the research were summarized and analyzed,at the same time,the research methods and contents of the research are briefly introduced.The second chapter,the introduction to the TV channel image packaging technology,this chapter defines the theory of this research from three aspects: the concept of TV packaging,the technological process of TV packaging,the packaging design of TV channels.In the third chapter,the design and implementation of the channel packaging based on the multi visual element synthesis technology,this chapter mainly analyzes four aspects of the design and the brand strategy,brand design,video clip and the problem faced.In the fourth chapter,Zhejiang satellite TV channel packaging design optimization solution,and packaging solution design and implementation,this chapter mainly in zhejiang satellite TV as the carrier,in the aspect of theory through the form of case analysis to analyze the TV channel packaging design and planning.And from the relevant departments cooperate and supervision and execution and so on has carried on the clear and responsibility identification.The fifth chapter,This chapter mainly from the hardware platform of the optimization,and the synthesis of many visual elements program optimization point of view,and carry through more than one collection and storage of graphics workstations,gigabit network switches and animation rendering farm building video studio,meet the visual packaging production optimization process.And from the perspective of software optimization,this paper expounds the use in the link of some representative synthesis optimization.The sixth chapter,the implementation effect evaluation and analysis,in this part of this paper focus on the introduction of TIS theory,and on a series of theories,based on the existing advantages and disadvantages of Zhejiang satellite TV integrated optimization,and the final effect of Zhejiang satellite tv.The seventh chapter,summary and prospect,this chapter mainly for the TV channel packaging also exist in the development of obstacles and trends,the article finally gave a thorough discussion and demonstration.And summarized the main points of the project's channel design scheme,the shortage and the prospect. |