Application Of Corporate Image In Interface Design Of Branded APP

According to China Internet Network Information Center(CNNIC)data,the number of mobile Internet users in China has increased to 92.5%.As the main carrier of mobile Internet information services,APP plays an important role in providing people's livelihood services and promoting economic and social development.APP has an immeasurable market value for enterprises.With the increase of consumer awareness of APP expression corporate culture.Therefore,it is of practical significance to study the application principles and methods of corporate image in branded APP interface design.In this paper,the application of corporate image in the design of branded APP interface is the entry point,and the application of corporate image in the design of branded APP interface is designed.First of all,through reading literature data,the company's image and branded APP are analyzed and analyzed.The general rules of APP interface design are summarized by using methods such as decomposition,reorganization and induction.Through surveys and questionnaires,we learned about the design status and design requirements of the corporate image in the branded APP interface design,and used data analysis methods to make statistics of the research information and summarized the new requirements for the corporate image in the branded APP interface design..Secondly,through the analysis and comparison of outstanding cases,in order to solve new demands,the design principles and design methods for the application of corporate image in branded APP interface design were explored,and the same design principles,visual complementary principles,and vision were verified through practice.The feasibility and scientific nature of the design theory,such as the extension principle.The visual design theory for the application of corporate image in branded APP interface design was initially established,which provided a new theoretical system for the corporate image in the design and development of the branded APP interface.The article is an example of the application design of the brand image of the company's APP in the "Hengshui Laobaigan" corporate image.The new design principles and methods are well verified and feasible.Not only can help companies establish a good corporate image in the brand APP,but also for the company to expand the new corporate publicity.