A Comparative On The Application Modes Of Two-dimensional Code In Book Publication

Traditional publishing industry is facing new opportunities of integration and transformation and upgrading with new media.As a new technology application,two-dimensional code can establish the connection between paper books and digital resources to promote the transformation and upgrading of traditional publishing industry.In the field of book publishing,the integration of two-dimensional code and books has produced good interaction and effect,showing great development potential.Studying the application mode of qr code of books and publications is of great significance to the integrated development as well as transformation and upgrading of the whole publishing industry.Here,the research object is the two-dimensional code application mode based on the books.By the analysis of the two kinds of application modes,concluding the application mode of refined form elements,comparing to typical cases,reviewing the existing mode of innovative and limitations,and puting forward relevant suggestions to provide the case that can be referenced for the analysis of the application modes of two-dimensional code in book publication.