The Research Of Game Reality Show Based On Game Study And Intertextuality Theory

Recently,reality TV shows are becoming more and more diversified,and intertextual creative design techniques has become the creative source of content innovation in reality TV media.Such as "Trump Card" and "Running Man",a series of intertextuality techniques like parody and pastiche have been used in innovated reconstruction of classical text in all kinds of game reality show.Based on theories of intertextuality,game study and reality TV show,this research adopts the video text analysis,case analysis,comparative analysis research methods to have a study on intertextual phenomenon of reality TV show,including types,styles,characteristics of internal and external intertextual texts of game reality show.The study found that the intertextuality is widely existed in both internal and external text creation of game TV reality shows,and it is characterized by a series of ideographic signs of classical texts.As to the internal intertextual creation of game reality show,the classical text can be externalized through the reality show audio and visual language symbol systems in the form of game background,game field,game rules,game characters,game language,game music,etc.As to the external intertextual creation of game reality show,the homologous cultural derivatives represented by mobile game and the great movie which shared the same name have completed the inheritance and reconstruction of the TV show texts through trans-media storytelling.The parody creation of classical texts render as two typical concomitant styles like banter and reverent,the former aims at deconstructing the classical cultural authority,the latter aims to highlight the classical cultural status.The intertextual creation of game TV reality shows fully embodies the intertextual creative features of "cultural hybridity",which can arouse the populace collective memory through TV show ceremony and to achieve the inheritance of national traditional culture.However,the vulgar parody and kuso in intertextual adaptation still exist,so the production should be under the guidance of strategic national policies.The producers must keep the balance of aesthetic and meaningless creation,which should never across the boundary of subversion and deconstruction.