Research On The Information Management Architecture Of S TV Station Fusion Media Platform

China's media ecology is undergoing a profound transformation.Under the background of "Internet plus",the once mainstream TV media has been struggling under the impact of various emerging media.TV media how to make use of modern information technology,integration of existing resources,build a suitable for their own development of fusion media platform,to occupy the mainstream position of media market,has become the focus of the major television media.Therefore,the integration of TV media platform has important time significance and application value.Under the new situation,S TV content production mode is low,the business process mode is inefficient,and the actual demand of new business production platform is urgently needed.Firstly,the thesis combines the technology of radio and television media system platform design and practice of digital and networking,information management related theory of S TV information construction to conduct a comprehensive analysis and comb,clarify the S TV business problems and the actual demand of "Internet +";Second,from S TV station at present is relatively backward information system management platform,fusion media platform to S TV business process and technical framework of design research,from the updated network architecture technology,rich production process,improve the function of management information system three aspects combining with information technology,the design of the new business informatization process.It highlights new demand features such as cloud computing,big data and self-media.Finally,we explored and confirmed the new workflow,and built the integrated media platform for S TV from three aspects: basic resource platform,media management platform and integrated business platform.By statistics,planning the right data information,processing and compiled into a variety of information,reduce the amount of data redundancy and ensure compatibility and consistency of the data,and transform the traditional model of program production,improve the program of real-time,strengthened the television management mechanism,improve the economic benefit of enterprise.Therefore,the transformation and upgrading of the broadcasting industry from content production to operation system and industrial structure adjustment will be realized as soon as possible to ensure the realization of its sustainable development and strategic goals.At the same time,the information construction practice of the fusion media platform of other radio and television media also provides some references.Based on the current situation of informationization construction of radio and television industry in the media era,the paper makes a review of its technological innovation path,and it is an exploratory attempt to build the integrated media platform of S TV station.In the application practice and process implementation,new problems and demands are also inevitable,and further research and solution are needed in practice.