Research On Internet Health Information Seeking Behavior And Influence Factors Of The Underground Students

It is convenient to seek health information by Internet.For example,online health information is not only abundant,but also diversified and low-cost.At the same time,the privacy of the network satisfies the needs of undergraduate students for personal privacy protection,and has become the main channel for health information search.In recent years,due to the generally low level of undergraduate students' health literacy and the lack of quality assurance on network health information,undergraduate students have low credibility.Therefore,researching health information seeking behaviors of the underground students and ascertaining the rules will help health information providers provide targeted and personalized health information services and seeking assistance,meet the needs of health information of the underground students,and improve the efficiency and satisfaction,which further enhance their health literacy and quality of life.This article including five parts mainly discusses the undergraduate students' Internet health information seeking behavior.The first chapter is the introduction.The second chapter is a review of domestic and foreign literature,and it is the theoretical basis of the article.On the basis of clear relevant concepts,this article reviews the theory and methods,content(including channels,types,and obstacles)of public's Internet health information seeking behavior and the content of undergraduate students' Internet health information seeking behavior(including behavior characteristics and influence cfactors),laying the theoretical foundation for the later study.The third chapter makes use of the focus group interview method to carry out exploratory research on undergraduate students' Internet health information seeking behavior,analyzes the results,and designs questionnaires based on interview content.The fouth chapter expands the sample to specifically investigate and analyze the behavioral characteristics and influence factors of undergraduate students'Internet health information seeking.The fifth chapter summarizes the related problems studied in this paper,mentions some limitations of the paper and proposes the prospects for future research and development in related fields.The significance of the research in this paper is to analyze the behavior and influence factors of undergraduate students' Internet health information seeking,which is conducive to understanding the characteristics of this group to obtain and use the Internet health information rules,and inspiring multi-party health information providers such as websites and platforms to improve public's health information resource construction and information services,which provides a good seeking environment for undergraduate students.At the same time,effectively improving the level of health literacy of undergraduate students can not only improve the quality of life of this group,but also have profound implications for the improvement of the overall social health literacy.