Based On Self-identity College Students Backpackers Customized Travel App Design

With the continuous expansion of the Internet environment,many activities in the present society have changed,the deformation of the tourism market is particularly obvious,and the traditional tourism industry is gradually changing to the online tourism model relying on the Internet.The change of tourism market has made tourists have new demands for tourism.The individual needs of tourists in the new online tourism have become increasingly evident.The changes in tourism model make the tourism market a new market segmentation.The backpacker group,who loves tourism among college students,has become the main force of online tourism using UGC model.In view of this phenomenon,I found that college Backpackers first set up travel plans to meet the needs of tourism experience through the tourism platform,and then share their own travel experiences through the UGC model,seeking social recognition and thus gaining a sense of self identity.Through the analysis of the market and the research of the user's needs,the theory base is applied to the design practice to conform to the characteristics of the information age and the experience economy.The design expression is based on the "user experience",and the design of APP is focused on "user centered”.This subject takes the user's self-identity of backpackers as the core of the tourism APP design,and makes an investigation and in-depth study of the interaction design,the user population and the realization of the sense of self identity.A self-realization model based on Maslow's demand principle is established to explore the parallel relationship between interaction design and self-identity.Fully understand the needs of users,establish a theoretical model,and lay a better foundation for functional design and visual presentation of interaction design.This topic relies on the APP interactive design of College Backpackers tourism,and is committed to realizing the user's self-identity.To sum up,this topic is to study the user's needs,understand the behavior of backpackers,and the form and Realization of the sense of self identity of the user.Based on the principle of Maslow's demand,the model of self-identity is established,and the methodology of realizing the sense of self identity of the user is obtained.The methodology model is applied to the interactive design.To carry out the research and design of tourism APP in combination with the characteristics of user tourism,carry out the design theory of"user centered",establish a parallel relationship model of interactive design and self-identity,and finally design "Let's Tour" tourism APP under the guidance of the methodology and optimization model.