Research On The Dissemination Mechanism And Governance Strategy Of Pseudo-scientific Information Under The Background Of New Media

This dissertation is devoted to a series of discussions on the production,dissemination,and reception of pseudo-scientific information in the context of new media.It not only helps to enrich research themes and research perspectives in the field of science communication,but also helps to increase the direction of related governance actions.Sex and effectiveness.By analyzing the inherent production mechanism and propagating power of pseudo-scientific information under the background of new media,it is helpful to better understand and grasp the transmission law of pseudo-scientific information,so as to correctly evaluate the effectiveness of the dissemination of pseudo-scientific information in new media and the consequences of social influence,and determine the governance objectives.It helps to increase the pertinence and coherence of related governance measures.Therefore,exploring the production mechanism and dissemination mechanism of pseudo-scientific information under the background of new media and building a targeted governance strategy based on this is particularly important.The research of this thesis will draw on the universal results of the field of scientific communication research,based on the general laws of the science communication under the background of new media,aiming at the manifestations and propagation characteristics of pseudo-scientific information under the background of new media,production mechanisms and reasons,and social influence.Three key issues are studied to propose governance paths and governance countermeasures for pseudo-scientific information,and provide decision-making references for relevant government agencies,media organizations,and individual individuals.Based on the delimitation principles and demarcation criteria of "scientific","pseudo-scientific" and "non-scientific",the thesis first determines the concept of "pseudo-scientific information";Secondly,it analyzes and compares the changes of the theme of pseudo-scientific information in different historical periods,forms ofdifferences,and transmission paths;Thirdly,based on the text analysis and questionnaire survey methods,according to Lasswell's 5W model,the process of production,transmission,and reception of pseudo-scientific information in the process of science and technology communication was analyzed,as well as social incentives and psychological motivations,to reveal the mechanism and causes of pseudo-scientific information in the context of new media;Finally,we examine the governance practices of government agencies,social organizations,media agencies,and the public in the context of the new media,and summarize the practical space,development status,and problems of scientific information dissemination in the context of new media.Then put forward the countermeasures and suggestions for governing the new media pseudo-scientific information.