| Big data changes our daily life.It brings us "surprise" and there is also a threat of information security.Our basic information and personal privacy may be "monitored" at any time,as if it were only ours.The small space is also transparent,and our personal information is exposed in this mixed environment of information.The protection of personal information security is destined to be a barrier for the big data industry and Internet users to go through.At present,China's legislation on the protection of personal information has not yet been perfected,and information security protection technology has lagged behind.At the same time,the industry's self-discipline awareness is also very weak,and the most important thing is that individuals' information security literacy is not high.These are the reasons for the frequent occurrence of information security incidents.Therefore,it is imperative to have a targeted understanding of the protection of personal information in the big data environment and to solve it.After learning and researching the existing research results,this article first introduces the related theories and characteristics of big data,and analyzes the cases of more typical personal information leakage in order to scam telecommunications,supervise "Ghosts" and Overlord.Real cases such as treaties analyze the current environment in which data and information security are located and the difficulty of protecting citizens' personal information;they generally sum up issues such as the unreasonable collection of personal information,the use of personal information,and the sale of personal information to third parties,etc.For specific problems,it is suggested to strengthen administrative supervision and industry self-discipline,increase safety investment,strengthen big data security protection technologies,and increase user awareness of personal information protection,so as to effectively protect personal information in the context of big data. |
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