Research On The Innovation Of TV Culture Programs From The Perspective Of Pan Culture

In 2017,the large cultural program,"reader",produced by CCTV,was praised by the industry and the academic community.The readers and reading articles in the program were also sought after by the public.As a TV culture program that touches the mass thought,promotes social and cultural progress and highlights the image of the country's age,it can stand out in a slightly flicker TV environment at the moment because it is based on a more profound cultural taste and novel program form,and more profound meaning reflects the humanistic spirit of the TV.The firm maintenance.This research focuses on the program state of the reader,from the perspectives of program mode,positioning,guests,hosting and so on.From the angle of the program making of the reader,it compares and interprets the previous TV programs,and analyzes the extensive influence of the new media communication and reality on the program production,and probes into the innovation,expansion and reference significance of the program.Finally,put pan culture TV program in the context of contemporary culture communication,analyze its cultural advantages and social effects,and look forward to the future trend of such programs.Through the design concept of cultural programs,the reader creates a fascinating cultural hall by borrowing the gorgeous production and diversified visual presentation of the variety show,making the TV programs carry the teaching responsibility and let the excellent culture return to the public vision.The reader has not only created the new form of TV programs,but also created a more attractive pan cultural transmission mode.