Inter-organizational Sharing Of Intangible Assets And Value Creation

The changes in the socio-economic environment have made the company improve traditional business philosophy and value creation methods.In order to better adapt to the increasingly fierce competition and the needs of industrial adjustment,the company must change the traditional concepts of intangible asset management.It is no longer solely dependent on the intangible assets of their own but also through the sharing of intangible assets in inter-organizations to create their core competitiveness.At present,researches on domestic scholars are mostly within the enterprise;and the inter-organizational sharing of intangible assets is more limited to the theoretical issues.There are relatively few literatures that combine theoretical analysis with case studies,and few companies combine the using intangible assets of inter-organization with the co-creation value and consider which intangible assets to share.Therefore,this paper takes the inter-organizational sharing of intangible assets as a point of penetration,and analyzes the limitations of existing related theories to explore the three major types of inter-organizational intangible asset sharing:information,technological innovation,and management systems.Combining case to share situation,show the charm of these three types of creation value,and propose relevant suggestions for the existing problems in the case enterprise.The main contributions of this paper are:First,combing the research on inter-organization sharing theory of intangible assets,pointing out that it can create value through the sharing.Second,through the analysis of several theoretical issues,it is emphasized that inter-organizational intangible asset sharing focuses on three major types of information,technological innovation,and management systems to create value,and discusses the value creation capabilities of case enterprise in light of its actual situations.Finally,this paper proposes some improving methods for the creation of value through the sharing of three types.This will provide feasible ideas for inter-organization sharing of intangible assets.