Research On The Optimization Of Mobile Information Service In University Libraries Under Mobile Internet

As the document information resource center of the university,university library undertakes the dual task of talent training and scientific research service.In the mobile Internet environment,the demand of mobile information service pattern and user mobile information service has changed greatly.The university library should also actively adapted to the change of mobile information environment,combined with the mobile Internet technology,optimize the mobile information service content,innovation of mobile information service mode,provide new followed the pace of era of mobile information services,the growing of mobile information services in order to meet user needs.Mobile information service is a new direction for the future development of university library business.Based on mobile Internet as the research background,this paper aimed at the problem of mobile information service in university library in our country put forward the optimization strategy of concrete,for the innovation and development of mobile information service of university library to provide the reference.First of all,this paper elaborates the research background,the research significance and the domestic and foreign research status of the paper,and explains the research content,research methods and innovation of this paper.Then,this paper elaborates the current status of mobile Internet development,the characteristics of information behavior of users under the mobile Internet,and the current content and service model of mobile information services in university libraries,laying a theoretical foundation for this research.Secondly,through internet surveys,we investigated and analyzed the service content and service models of the 39 “985Project”university libraries mobile information services in China,and found that the current problems existed in the university's library mobile information services,and at the same time selected representative ones.This paper analyzes the typical cases of university library mobile information services,and analyzes the mobile information services of university libraries in China under the mobile internet environment through SWOT elements.Finally,according to the results of the investigation and analysis,we propose the optimization strategies for mobile information services in China's university libraries under the mobile Internet environment: innovating resource construction and organization management,establishing a diversified mobileintelligence platform,fully tapping the value of academic resources,and constructing a library mobile social circle.Establish user privacy protection system.