Research On The Construction And Optimization Strategy Of The Cultural Creative Co-working Space Operation Mode In The Henan Provincial Library

With the increasing attention of the country to the cultural industry and the promulgation of several opinions on promoting the development of culture and cultural creative products of cultural relics,cultural units respond positively and quickly,they invest in the development of cultural and creative products as soon as possible.As one of the pilot units,the Henan Provincial Library took the lead in opening the work of cultural and creative product development.Then,a cultural and creative center was established in the Henan Provincial Library,however,due to the lack of experience in product development,the work met with many problems.In order to solve these problems and promote the work,after practical investigation and research,the author puts forward a suitable model for the work of development cultural and creative products in the Henan Provincial Library,the model is that combine the cultural and creative product development work with co-working space and establish a cultural coworking space,rely on this co-working space to carry out the work.The author uses a variety of methods to carry on this research,such as case analysis,network investigation method,SWOT analysis method and document analysis method.The paper is divided into six chapters.The first chapter is the introduction,in this chapter the background and significance of the research are introduced firstly,then the author reviews the research on the cultural and creative product development work of the public library and the operation mode of co-working space or maker space,next described the research method and innovation point;The second chapter is the definition of related concepts and the introduction of SWOT analysis;The third chapter discusses the preparation of the operation mode,in this chapter the author uses SWOT analysis method to analyze the internal advantages,disadvantages and external opportunities and threat factors of the construction and operation of the co-working space in Henan Provincial Library,according to the analysis results,the author determined that the co-working space in Henan Provincial Library is fit the training and guidance mode;In the fourth chapter,according to the previous analysis results,the author build a set of operation mode which are suitable for the co-working space of the Henan Provincial Library,the model mainly includes four parts,space construction and promotion mode,training and guidance service mode,risk investment service mode and profit model,this model avoids harms,gives full play to the internal advantages and grasps external opportunities,besides it proposes solutions to its own disadvantages and external challenges;The fifth chapter puts forward a set of optimization strategy for the main links of the above model construction,and ensures that the cultural co-working space of the Henan province library can make great progress;The last chapter is the conclusion part,summarizes the advantages and disadvantages of the model and predicts the direction of future research.