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The Research On Network News Live Broadcast

Posted on:2019-01-20Degree:MasterType:Thesis
Country:ChinaCandidate:J R ZhangFull Text:PDF
GTID:2428330545457321Subject:Press and Communication
Abstract/Summary:PDF Full Text Request
In recent years,with the rise of live broadcast in China,all kinds of network mobile video live in succession,and the network mobile live broadcast with its remarkable interactivity,convenience has become the new and old news media exploration focus,and gradually become a new type of news reporting and communication patterns.With the advent of the live broadcast era,the news scene was redefined under mobile live,and the communication process was reset.The combination of the webcast and the serious news makes the traditional media stand out its advantages in the competition with the new media.This article mainly discusses the content and the way of the network news broadcast.At present,there are two main types of media broadcasting platform,one is the major social media platform,which relies on its own strong user base,in the network news broadcast on the internet,especially the livelihood of the news to occupy the advantages of the second is the various news portals and traditional news media launched a live platform,such platforms with news content production of professional advantages,News portals have an obvious advantage in the live broadcast of major events.Because the news of current affairs political news is limited to the general network broadcast platform,some major activities do not allow the media without the news editing qualification to carry on the own news,so the traditional news media has the innate advantage in this aspect.Breaking news is often the first choice of the network news live,the current political news is the hot spot,people's livelihood news focus on the accumulation of user focus.The network news live often through the live team's multi-angle content development,the spot host's detail excavation,the direct broadcast later period de edited to carry on the content presentation,and has the multi-directional interactive characteristic.Network news live channel of different platform,not at the same time long network news live way and liquid network news live production,from several dimensions make the network news live has rich form.At present,there are still many problems in the network news live,such as the lack of high-quality specialization,the narrow space of the topic,the technical problems of mobile live broadcast and the suffering of the news ethic.To solve these problems must be precise,one is to establish a brand to create quality programs,the second is to increase the threshold to stimulate the development of PGC,three is to strengthen two live experience,four is to strengthen the audit,five is to train the all-round reporters.
Keywords/Search Tags:Network news live, live content, live channels, live mode, live production
PDF Full Text Request
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