Research On The Framework Of Politicians Report In Vista Story

As the special kind of public image shown to the society by means of communication in the political activities,the public image of politicians can be categorized into external image and internal image,in which the former can be presented in the face of the public on the aspects of appearance,dressing,hair style and manners,while the latter can be expressed on the impression,including the skills of decision-making and expression of the person,personality charm or the political moral quality.The media have the habit of reflecting the image of the characters through the occurrence of an event when reporting the related politicians.And in the current new media context,the politicians are showing the social image to the public in the way of various communication channels which have not merely includes the political position but also the varied sides like the individual appearance and manners as well as personality attraction.In today's world of diversified information,the public image of politicians,especially the leaders of the state,will increasingly become an important symbol of democratic socialism.Vista Story,the digest of comprehensive news stories sponsored by Ningxia Daily Newspaper Group,was published officially in June 2005.After a few years of exploration,it has developed into the news periodical with the largest circulation on the market certificated by BPA,the global Chinese media.It is involved in various fields such as politics,finance,society,science and technology,culture and entertainment,and it has been positioned as the "integrated information magazine of mainstream elite culture" since its first publication.In this study,the politicians report in Vista Story in over the recent three years is selected as the research object,the research basis of the framework theory is applied,and the method of content analysis is adopted in the round to make the objective quantitative analysis of the politicians report in Vista Story,studying the framework of political reports from the perspective of macro theme,structure and the representational discourse symbols.The paper consists of three parts.In the introduction as the Part one,it is to expound the origin of the topic,theoretical background,research status and research methods.And as the focus of the article,the next part is to analyze the macro themes,architecture and image representation of the framework in the three levels which are advanced,intermediate and elementary.In terms of the last section,it will summarize and reflect on the research of politicians report in Vista Story.It is believed in the research that the report on politicians in Vista Story shall pay more attention to the diversification of genre perspective and the balance of regional politicians report utterance,under the influence of politics,cultural and ecological environment and the constantly boosting information publicity system.