| Dental fear is a psychological and physiological reaction related to dental diagnosis and treatment,specifically manifested as anxiety,panic and resistance to dental treatment.Children are not well tolerated and belong to the population with a high incidence of dental diseases;however,due to the lack of sufficient health and safety knowledge and the complexity of dental diagnosis and treatment,many children will show different degrees of dental fear in the course of clinical services.This not only reduces the quality of diagnosis and treatment,affects work efficiency,but also delays the radical treatment of children’s oral diseases.Therefore,how to help them alleviate dental fear and enable them to receive oral diagnosis and treatment services is a difficult problem for dental medical service workers.Service design is a new design concept and design thinking.It focuses on integrating people,infrastructure,materials and other related factors involved in the service process to make the service more efficient and create a better user experience.Introduce the service design concept into the whole process of stomatological hospital services,and design and modify the causes and symptoms of children’s dental fear,which can help alleviate the fear of children and correct children’s fear of dental care.On the basis of giving physiological treatment to the child,it also gives the child psychological and emotional care,so that the child can better cooperate with the doctor for treatment,and has the theoretical and practical value of promotion.This article collects and summarizes the causes,influencing factors and coping strategies of children’s dental fear,as well as the concepts,principles and methods of service design.On this basis,combined with the service design cases of well-known stomatological hospitals at home and abroad,it is pointed out that for children’s dental fear,stomatological hospitals should integrate all stakeholders to create a good closed-loop service for children;secondly,with the help of design methods,in the visual environment,Service supplies,online and offline interaction design are optimized to create a good service environment and experience.This article collects and summarizes the causes,influencing factors and coping strategies of children’s dental fear,as well as the concepts,principles and methods ofservice design.On this basis,combined with the service design cases of well-known stomatological hospitals at home and abroad,it is pointed out that for children’s dental fear,stomatological hospitals should integrate all stakeholders to create a good closed-loop service for children;secondly,with the help of design methods,in the visual environment,Service supplies,online and offline interaction design are optimized to create a good service environment and experience.Based on the above judgment and summary,this article takes Aite dental as the practical object,takes service design thinking as the leading factor,integrates various service contact points of children’s oral diagnosis and treatment,and carries out design optimization.The specific plan is: to create an IP image with affinity for visual contact points;to provide personalized space environment and service prop design for physical contact points;to increase incentive prize design for offline service contact points;for post-diagnosis service contact points,Provide We Chat Mini Program Interactive Experience Design.Through a series of visual elements,personalized service supplies and interactive design with humanistic care and affinity,it helps children to serve dental fear and injects new vitality into the development of children’s oral medical services. |