Research And Design Practice Of The Visualization Of The Pharmaceutical Care's Presentation For University Community

Nowadays,with the rapid development of the economy,more and more people are beginning to pay attention to their own health problems.Rational drug use and healthy drug use have gradually become the consensus of the public.However,there is still a certain gap between the current level of pharmaceutical services and the growing needs of the people.The existing forms of pharmaceutical services cannot be transmitted to patients and their families for information on rational drug use intuitively,accurately,quickly and conveniently.It is imperative to study and redesign the presentation of pharmaceutical services.This paper first reviews the type,characteristics and presentation of pharmaceutical services through literature review.It was found that although the concept of pharmaceutical service can be traced back to the ancient times,it was not until the beginning of the last century that the presentation in the modern sense appeared – drug instructions,drug labels,etc.,and so far,the design of these presentation methods has appeared.The volume is huge,the typesetting is crowded,the words are hard,and the content is boring,which is not conducive to many problems of reading and understanding.Based on this,this paper carried out an experimental study on the characterization of pharmaceutical service presentation methods.The results showed that: 1)The presentation type of pharmaceutical service had a significant impact on the efficiency of the information obtained by the participants.The participants were most efficient in obtaining information from the video manual.Second,the efficiency of obtaining information from the drug label,the weakest is the efficiency of obtaining information from the drug label;2)the type of pharmacy service expression style has three cognitive dimensions: the degree of interest,the efficiency of acquisition,and the degree of memory.Participants' understanding and feelings about pharmaceutical services.In the interesting dimension,the cartoon style has the highest influence;in the dimension of acquisition efficiency,the influence of the real person style is the greatest;in the memory dimension,the cartoon style has the most advantage.In order to verify the validity of this result,we conducted design practice and conducted usability testing with the Huazhong Science and Technology University Hospital project “Design of Medication Guide Series” as an example.The test results show that:1)Different types of pharmaceutical service presentation methods do have significant cognitive differences for users;2)The use of cartoon-style pharmacy care videos is better than the use of text-style paper pharmacy services.