Research On Packaging Design Method Of Rural Tourist Souvenir Based On Low Carbon Design Concept

With the rapid growth of China's national economic income,it has driven the tourism industry into a high-speed development track.Among the many tourism methods,rural tourism has become the best choice for urban people to escape from the embarrassment and return to nature.While people are experiencing rural life while traveling,buying tourist souvenirs is also essential.However,most of the rural tourism souvenirs in our country are not sufficiently focused on packaging,so tourist souvenir packaging can not meet the needs of tourists.At the same time,excessive packaging has caused relatively serious damage to the environment and resources,but also caused the problem of cultural loss.The main purpose of this project is to try to combine low-carbon design concepts with the packaging of rural tourism souvenirs to improve the packaging life to maximize the use of resources,and through packaging design to establish a brand image and disseminate regional culture.For the motherland,tourism in the countryside is low-carbon and its contribution to formalization is small.Firstly,the thesis analyzes the status quo of domestic and foreign rural tourism souvenirs packaging design market,puts forward the problems existing in the packaging of existing tourism products,integrates low-carbon design theory into rural tourism souvenir packaging,and analyzes the design factors of packaging design.The design principle of rural tourism souvenirs based on low-carbon design concept was put forward,the characteristics of rural tourism souvenirs were analyzed,and the package design method of rural tourism souvenirs based on the low-carbon concept was proposed.The feasibility of the design proposal was verified through the case of tea packaging design.Sex provides an important reference for similar designs.The research results of the dissertation are of great significance to enhancing the popularity of tourism products,stimulating the rapid development of local tourism economy and the spread of culture,and better tourist demand and sustainable development.