Study On The Application And Creative Design Based On Qinhuangdao Sea Folk Culture

The development of the global creative industry brings new opportunities to the development of traditional Chinese culture.Culture creative industry in our country is trying to break through the traditional pattern of industry,that makes every effort to improve conservative design production,it improve the economic and market competitiveness.The ocean culture is an integral part of Qinhuangdao culture.The ocean culture of Qinhuangdao is a kind of cultural form,which is closely related to the people's life in this region.We can extract the Marine cultural elements of Qinhuangdao then apply it to the design.It can enhance the cultural connotation of the products.We studied the cultural stories of Qinhuangdao and cultural creative products.From the cultural point of view,we want to find a relationship between culture and products.This paper introduces the concept of cultural creativity after analyzing the ocean culture of Qinhuangdao.The first,this paper analyzes the regional culture research methods and summarizes the characteristics of the coastal culture of Qinhuangdao.They are fortress culture,ocean culture and holiday culture.The second,this paper summarizes the design methods of theory of inventive problem solving,quality function deployment,design of experiments and systematic design.We combine case-based design and constructional technology to assist cultural product innovation and deconstruct the product design elements.At the same time,we can use situational modeling,product semantics,bionic design and formal semantics to sum up the characteristics of cultural commodities.The last,the paper used the construction method of collage,representational and pass-through,and applies the traditional culture to the product design.This paper studies the design method of regional culture and product organic integration,and analyzes the correlation between the cultural products and the ocean culture of Qinhuangdao.Through the theoretical research guide design practice,it developed a series of products from the ocean culture of Qinhuangdao.