Research On Optimization Of Enterprise Culture In Xinxing Ductile Iron Pipes Co.,ltd

Entering the 21st century,the process of economic globalization has obviously accelerated,the international and domestic economic competition is more obvious.As an important management theory and working method of modern enterprises,corporate culture has attracted increasing attention from academia and business circles at home and abroad.However,there is a phenomenon that corporate culture management is superficial and cannot guide the work systematically.Based on the above,this article takes Xinxing Ductile Iron Pipes co.,ltd as the research object,according to the relevant theories and knowledge of enterprise culture,using the methods of literature research,investigation and comparison,etc.,and combining qualitative and quantitative analysis,it makes an in-depth study on the enterprise culture of Xinxing Ductile Iron Pipes co.,ltd and introduces the current situation of enterprise culture construction of Xinxing Ductile Iron Pipes co.,ltd.The measurement model based on Denison's enterprise culture measurement model analyzes the current situation of the company's enterprise culture,focusing on the analysis of the current situation and existing problems of its enterprise culture construction according to the results of the enterprise culture test form combined with on-the-spot investigation and interviews.It diagnoses and studies the problems and misunderstandings existing in the enterprise culture construction of Xinxing Ductile Iron Pipes co.,ltd.Three complete systems of value concept system,image recognition system and behavior standard system is established,the cohesion,execution and control of the enterprise is Strengthed,and finally a set of long-term mechanism of corporate culture management suitable for the high-quality development of emerging cast pipes is explored,so as to promote the innovation of industrial products,further enhance the soft power of enterprise competition,promote the optimization and upgrading of the company's operating performance,and realize the high-quality development of the company.