Application Research Of We Chat Public Platform In Plant Science Education In University Campus

In recent years,our country has vigorously called for the cultivation of comprehensive and creative talents.Therefore students' learning should not be limited to classrooms.they also need to know and learn some popular science knowledge in daily life and need to improve their scientific literacy.China has always attached great importance to the popularization of science.Since the Reform and Opening Up,especially the practice of the strategy of rejuvenating the country through science and education,the popularization of science and technology has become the top priority of national education.For students,they spent most of their time in school.Different kinds of grass,trees and flowers in school are all extra-curriculum knowledge worth learning.The WeChat public platform has various functions,such as publishing image-text,audio and video messages as well as adding personalized recommendations.These functions can not only support the realization of popularizing science on campus plant but also compensate many shortcomings in campus' s popularization of science.According to survey,presently,every college students has at least one smart phone and almost all them uses WeChat,which makes it possible to popular science of campus plant through WeChat public platform.The article consists of six parts: The first part is the introduction,which mainly introduces the research background,research content,research methods,research significance and research route.The second part is the theoretical basis,which reviews the researches of campus' s plant science popularization and researches of WeChat platform's development.It also gives definitions of WeChat public platform,WeChat public account,WeChat small program,education of science popularization.The third part reviews the development education medias on popularizing plant science.It alsoinvestigates and analyzes WeChat public accounts on popularizing plant science.Then it establishes the analysis index.According to this analysis index,various types of WeChat public accounts on popularizing plant science are analyzed.The fourth part is on the design and production of the “Shisheng Campus Plant Science Assistant”,including demand analysis,module function design,resources design,production of WeChat public account and the production of two-dimensional code cards.The fifth part is on the design of the "IMNU's Plant Guide" applet,which introduces the platform for small program development,demand analysis,module function design and small program design;The sixth part is on the application and comment of "Shisheng Campus Plant Science Assistant".It analyzes the usage situation of the WeChat public account and puts forward the evaluation method of WeChat public account.The seventh part is result analysis.Through WeChat background data,interview and questionnaire,it analyzes the application effects and values of WeChat public account in popularization of plant knowledge science.The eighth part of conclusion.It summarizes the conclusions,the advantages and characteristics of this study.Moreover,it also points out the shortcomings in the research process and the future prospects of this research.