Study On Development Strategy Of ZZ Technology Company

In recent years,driven by high profits in the IT operation and maintenance management industry,many related companies have entered the IT operation and maintenance management industry.This invisible background has exacerbated the competitiveness of the industry.Systematic and comprehensive strategic management is an urgent task.The research object of this article is ZZ Technology Corporation,a software company specializing in software R&D,system integration,solution and construction services in the field of IT operation and maintenance management in China.It is engaged in basic telecommunication and IT operation and maintenance such as telecommunication network management,service management,and traffic management.business.Under the increasingly fierce competition in the industry,how should companies choose and develop their own strategies and maintain their own competitive advantages?On the basis of bringing out research problems,this article adopts related theories of enterprise strategic management theory and competitive advantage,and the company's strategic analysis methods include PEST analysis method,Porter's five force model competition analysis method,SWOT analysis method and other research methods,and detailed analysis.At present,China's wireless network optimization coverage industry development status and development trend.Detailed analysis of the company's internal environment and internal environment.Next,this article combines the internal and external environmental analysis and SWOT analysis of ZZ Technology Corporation,and formulates and selects strategic directions based on the company's corporate mission and goals,and proposes the short-term and long-term strategic development goals of ZZ Technologies.And specific strategies to achieve methods and means.This article concludes that ZZ Technology Company adopts a stable strategy to compensate for its disadvantages in the short term due to limitations of the external environment and internal resources.From a long-term perspective,it suggests using an intensive growth strategy to develop its own advantages to seize the opportunity of the external environment.Finally,this article focuses on the construction of a security system for strategic implementation of ZZ Technologies from several aspects such as strengthening marketing,strengthening financial control,strengthening technical research and product development,and strengthening human resources management.It can basically solve the current existence of ZZ Technology Corporation.Business management problems,and continue to make up for their own disadvantages to seize the opportunity of the external environment.The research in this article not only indicates the direction for the future development of ZZ Technology,but also provides some references for other companies that are also in the fast growing phase of IT operation and maintenance to maintain development in the fierce competition.