G Project Business Plan

G investment H company introduced a complete set of foreign lithium-ion battery separator production and testing equipment,signed a long-term technical cooperation framework agreement with the Research Institute of Applied Chemistry Changchun China and Jilin University and Northeast Normal University respectively,and invited international experts set up technical advisory group for technical breakthrough and development of the imported equipment,5 micron,7 micron with high power and ultrathin monolayer diaphragm hole ceramic coating film successfully developed and mass production;14 patents,including 3 invention patents;jointly issued the "industry Chinese lithium battery separator and battery China white paper in the CCID net(2015)" was assessed as a comprehensive ranking of Chinese enterprises ranked first in the wet membrane,"enterprise products and technology level" is the first single;the industry known as "the first Chinese wet film",the technical level and manufacturing capacity To break the monopoly of domestic high-end wet separator by Japan and Korea company.This paper takes G project as the object of analysis,and based on the experience and relevant theoretical knowledge,and the basic requirements of the business plan,it is divided into six chapters,respectively,to make a comprehensive analysis of the project.The first chapter,the background and significance,literature review,research objectives and content framework;the second chapter,brief introduction;third,analysis of project investment environment;fourth,the target market and marketing strategy;the fifth chapter,the sixth chapter,the project financial analysis,project risk and countermeasures.This paper uses a large amount of information and data from multiple dimensions of investment of G project operation,target market and marketing strategy,and financial risk analysis and many other parameters are analysed,the comprehensive economic information disclosure to the decision-making level,to provide accurate and effective basis for the decision whether to invest.First of all,the focus of the market macro environment on the G project,analysis of industry environment and competition environment,and comprehensive use of SWOT method to analyze the project’s advantages and disadvantages,opportunities and threats,avoid weaknesses,that the project has a good market competitiveness,but also faces a threat.And on the basis of the use of STP marketing methods to market positioning,formulate its marketing strategy;Secondly,focus on project financial analysis,especially for project cash flow measurement and dynamic profit,multiple parameters and combined with the total investment of the project,the total cost and product price,the use of sensitivity analysis,the breakeven point is 42.7%(i.e.,project sales revenue reached 230 million 580 thousand yuan when the project does not lose not Ying)and project FIRR 28.46%.Analysis and combined with the project market,policy,technology and capital turnover and other risk factors,the market risk is the project to face the risk of the first,the second is the risk of backward technology and capital turnover.Develop and match risk measures to minimize or minimize these risks.Finally,the operational risk of the available project is within the controllable range,and the ability of G project to resist risks is stronger and the economic benefit is higher.The conclusion is that the project is feasible to invest.