Business Plan Of Etennis.me Technology Company

Etennis.me is an online professional company that focuses on the sales and services of tennis products.Along with the rapid development of tennis sports in China,our company is devoting ourselves to a high-tech online company that engages in domestic sales,repairing and maintenance,providing space,training,organizing activities,promoting sports and other one-stop services Our company integrates the online platform with the offline activities,the so-called O2 O business model,so as to clean the various types of obstacles in participating tennis activities and to solve the pain point problem of our customers.Thus,the participants can really enjoy and understand this noble sport that originates in the West.Currently,tennis sports charges a lot with high profits.And the participants keep keen interest.With the Chinese tennis player news of success,the enthusiasm for domestic consumers is unprecedented.Regarding with the Shanghai market capacity,we have an investigation that the population of local people who regularly play tennis above once every half month is around 1 million,while the annual consumption of local people who often play tennis is above 5,000 Yuan per person.Therefore,we can estimate that the conservative market capacity Shanghai market is 5 billion Yuan.By contrast,the market capacity in the city Nanjing with a strong tennis tradition has reached a staggering 3 billion Yuan.With a conservative estimation,the market capacity in Jiangsu Province,Zhejiang Province and Shanghai city has reached above 40 billion.However,in this market,there is no such a professional vertical-website that can provide one-stop services.Etennis can provide services consisting of tennis equipment(including bats,balls,clothes,shoes,etc.)sales and maintenance(including pre-sales technical guidance),training services from high-level coaches,event organization(including the tennis tournaments for amateurs as well as the Global 500),member interaction,information distribution and other services.All modules can be integrated on a single platform.As a one-stop-service tennis website,we are aiming for establishing professional branding image for the sports lovers.The company's sales program is divided into three modules: 1)we can promote tennis equipment sales through the integration of cost-effective high-quality equipments,pre-sales technical support and after-sales maintenance,trade-in services,member interaction,charity events,etc.;2)we can provide high-level-coach teaching training and sparring services;3)we can organize the amateur event through carried 2B and 2C models,so that advertising,service,or government subsidies can be the source of sales and profits.In the early stage,we can promote online equipment sales to achieve breakeven through the establishment of the Internet platform as well as the supply chain establishment and management.Besides,we can also expand our business scale as well as the industrial influence by coach teaching services for distribution and integration.Moreover,we can also promote the development of the previous two sales programs by our branding and tennis sports.In the development process,we can optimize the organization's operations and products to reduce costs,increase sales volume,and achieve steady improvement in profits.We have four cofounders,including Zhixian Zhang(Ritai Standard Parts Co.,Ltd.,general manager with more extensive government resources,fifteen years of experience in corporate operations and a wider field of vision.He is in charge of the company's strategy and government cooperation);Xiangdong Liu(Shenxu Sports Goods Co.,Ltd.,general manager with 10 years experience of engaging in the sales and tennis training,as well as tennis channels and coach resources.He is in charge of supply chain management and Coaching Division);Zihua Cao(Xida food Co.,Ltd.,general manager who has participated in tennis for 5 years,and has experiences of network management and wechat operations.He is in charge of daily operations,organizational structure and marketing exploration,branding promotion and public relations).Yanchao Gao(Certified Public Accountant,excellent accountant with 4 years working experience in Eenst&Young).The cost of first year after our platform online is expected to reach 8.2 million.The sales revenue of the equipment is expected to be 5 million.In the first year,The repair and maintenance is not profitable,while the coaching earnings can reach to around 4 million,and the event organization earnings is around 4 million.There is also advertising revenue about 1.2 million.Regardless the platform establishment and promotion,the overall business in the first year can be maintained at no loss,even get 2 million profit.In the second year,we can expand the business scale and bring in more talent(mostly sports colleges tennis professionals,retired professional tennis player and team operations management personnel),build standardized organizational structure so as to adapt to business development to achieve the estimated profitability 3 million.In the third year,we will achieve net income of about five million and the number of employees will be more than one hundred.In the fourth year of the stable development,we are expecting the net income of 10 to 20 million and the gross sales of above 100 million,We will bring in more capital,achieve rapid expansion with the scope limited to North China,East China and South China.According to the specific situation requirements of the company's operations and capital development,we can make plans to achieve the value of the company as well as to promote the development of tennis to the Midwest and to consider public financing at the right time.